You Deserve It is an interactive game show on e.tv with a difference where the money you win is not for you, but it’s all about giving it away to someone who truly deserves it. Here, contestants make their way through a series of general knowledge questions in order to make as much money along the way. In this 26 part series, a new contestant each week tries to win money for a charity organization or an individual who is deserving. The only catch is that the beneficiary has absolutely no idea that they’re about to be surprised with a giant cheque.
In studio, You Deserve It is hosted by Sydney Matlaku where he tests the nerves of the contestants in all three rounds. Handing out those giant cheques on location is Nkanyiso Bhengu.
This is a Red Arrow International format, produced by Roberta Durrant and directed by Nadia White. Sponsored by Unilever OMO and broadcast on e.tv, Sundays at 18:05.
Tags: TV, Branded Entertainment
Location: South Africa
Director: Nadia White
Production Company: Penguin Films
Year: 2013 - 2014